The standard, written down. The bench, trained up. The number, checked.
Field Notes
Taken from the chains' own documents, and the folklore that usually travels with this subject has been left out of it.
- 01The DocumentGreat chains write the standard down. Yours is in a person's head.Be Our Guest, Disney Institute
- 02The BenchGreat chains never train the crew. They train the people who train the crew.McDonald's Franchise Agreement, section 6
- 03The MeasureGreat chains do not trust the standard. They check it.SEC Form S-3 (2002), Exhibit 4
One argument, three places
The Document
Great chains write the standard down. Yours is in a person's head.
Be Our Guest, Disney Institute
The Bench
Great chains never train the crew. They train the people who train the crew.
McDonald's Franchise Agreement, section 6
The Measure
Great chains do not trust the standard. They check it.
SEC Form S-3 (2002), Exhibit 4
The instrument
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